Monday 1 August 2011

How much does it cost Apple to make the iPhone 4?


Ever wondered how much it costs Apple to actually build its devices? Well,
it might surprise some to hear that it seems to be around the same price at
which they are sold, though of course this doesn’t stop Apple from making a hefty profit.
A recent “teardown” of the 16GB iPhone 4 by research firm iSuppli suggested that each device
costs about US$187 to produce, with previous generations falling generally between $170 and $180.




With the 16GB iPhone 4 selling for US$199, that means the company just about breaks even,
although of course it still makes a packet from the AppStore and the fees paid by suppliers
like AT&T to stock the device.



Interestingly, it seems as though many of the components that grant cutting-edge benefits
are rather cheap, with the most expensive being Apple’s “retina display” at a cost of
US$28.50 per unit. Elsewhere, the internal A4 processor from Samsung costs around $10.75 per unit,
a gyroscope chip about $2.60 and the accelerometer just $0.65. Oh, and if you didn’t already realize,
that metal strip around the outside is the phone’s antenna.



Despite the fact that these costs don’t take into account labor, advertising,
shipping or patent licenses, the iPhone still represented a massive 40 percent of
Apple’s profits according to last quarter’s figures. With upgrades appearing quite
regularly since the initial release to provide new features and correct faults and “omissions",
we wouldn’t expect this to change any time soon.


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